DAIMartwear is for wearers and collectors rather than buyers. Such a shirt is not only made for purchasing but also for owning. Or even better it should be looked upon as an investment. An investment in the arts, in feeling good and in identity. Not followers but leaders, not impostors but impersonators wear DAIMartwear.
This is not always linked to age but to experience. Those who witnessed many short lived trends and maybe even took part in a few will sooner or later find their way intuitively through the jungle of offers made and are content within his own homeland of style and brands. Expressiveness combined with understatement is the philosophy of such people. That`s why DAIMartwear fits them and they fit DAIMartwear.